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a piece of black circular technical cermic disk on a white background filled with a grid of dots
3 Coorstek brochure covers in white red and grey showing photographs of technical ceramic parts and a dot grid pattern
a piece of drafting paper showing a small drawing that became the inspiration for the Coorstek identity system
DRAWING & INSPIRATION

We drew inspiration from grid paper engineers use to sketch out new ideas. The repeating dot pattern conveys the precision, creativity and craft that goes into every part.

precision creativity and craft
pattern of red dots moving and undulating on a white background
a flat mockup of a brochure for Coorstek showing many small ceramic parts
3D mockup of a brocure for Coorstek technical ceramics
a collection of collateral and stationary for Coorstek including business cards a notebook and letterhead
An ipad on a white background showing a design exploration for the Coorstek website
a series of black ceramic ball bearings on a white background made by Coorstek
COLLATERAL & ACTIVATION

We created product imagery, posters, brochures, website templates, and more to bring the identity to life for both internal and external audiences. We also did extensive motion studies for online and other digital activations.

A flat mockup of a brochure for Coorstek showing a crossection of a white ceramic bowl
3D mockup of a brochure for Coorstek showing ceramic dishes and grinders
mock up of a web interface on an iphone for coorstek
a white ceramic component on a white background for coorstek
a series of ceramic and metal nozzles on a white background made by Coorstek
a black technical ceramic disk on a white background made by coorstek
two shiny metal rings on a white background made by Coortek
3 posters in red and grey showing different designs of a grid pattern used in the Coorstek identity system
a close up look at a grey poster with foil stamping showing a grid pattern used in the Coorstek visual identity system
a close up look at a red poster with foil stamping showing a grid pattern used in the Coorstek visual identity system
a very close up look at a red poster with foil stamping showing a grid pattern used in the Coorstek visual identity system
a close up look at a grey poster with foil stamping showing a grid pattern used in the Coorstek visual identity system