LOGO & IDENTITY
As it's center, the I's within the mark represent the customer, and the literal connections Vivial creates. From there we designed a visual language that could show a one to one connection, or a vast landscape of customer interactions.
EXPERIENCE & ACTIVATION
We built the story of connections into Vivial communications and corporate spaces around the country - from reception areas, to their cafeteria tables. We helped the internal team understand and embrace the new brand philosophy.