Michael Birkin is the CEO of kyu and founder of RedPeak, and a leader in shaping the modern discipline of brand strategy.

He has spent his career building and leading global organizations, including Interbrand and Omnicom, where he played a key role in developing the concept of brand valuation and expanding brand strategy as a core business discipline.

With experience spanning Europe, the United States, and Asia, he has led businesses at scale and driven growth across markets, including serving as President and CEO of Omnicom Asia Pacific and Vice Chairman of Omnicom Group.

In 2012, he took on his first client-side role as Chief Marketing Officer of Acer, where he helped shift the company toward a more consumer-focused, insight-driven approach to product development and marketing.

He is inspired by Renaissance history, where science and the arts intersect to disrupt and create. He believes in the power of creativity as a driving force that propels the economy and society forward. Through kyu, he brings together a new kind of collective to shape tomorrow, today.