Strategic, creative, and with an eye for innovation, Silvia has more than 20 years of experience in global marketing and brand transformation. She is an accomplished professional with a track record of creating global integrated marketing / branding campaigns, leading to increased market share, brand awareness, revenue, and value. She is also capable of directing cross-functional and technical teams throughout the full product life cycle.

In 2014, Silvia established RedPeak Asia with Michael Birkin. RedPeak is an agile, young, dynamic, creative and multi-national team that specializes in branding, product marketing, and GTM strategies serving B2B and B2C markets across multiple industries. Over a span of 7+ years, RedPeak has leveraged creativity and brand consulting to assist brands like Acer, MediaTek, Compal, The North Face, Giant, Okuma, and many successful start-ups with numerous award-winning projects that revolve around branding and engaging Millennials and young Gen Zs around the world.